Blog Archives

Software Only joins the Web 2.0 Workgroup

A few weeks back, TechCrunch‘s Mike Arrington has invited me to join the Web 2.0 Workgroup, the network of blogs, and podcasts, covering the next generation of Web applications and services. You can now access Software Only from the home page of the group, and in the aggregated OPML file that lists all these blogs.

For more information about the genesis of the Group, you can listen to this podcast recorded by PodTech.net’s John Furrier, and the founding members: Mike, Richard “Kiwi” Mc Manus and Fred Oliveira. Thanks Guys!

Also: as a founding member of the TechCrunch BBQ Party series, I am delighted to report that the next bash is planned for Fri, Nov 18th at – obviously – TechCrunch’s HQ in Atherton. We’ll actually celebrate the launch of Riya. Should be fun. See you there!


Web 2.0: Top 10 Issues ?

Dion Hinchcliffe has posted a thoughtful piece on the issues he perceives with Web 2.0:

Excessive Hype Lack of Simple Definition  Aging Poster Children  Needing A Permaconnection Ajax as the Official Web 2.0 Experience Excessive Attention On The Technology  Really Bad Adherents  Blogging Instead of Doing Not Facing Hard Truths Adopting The Lightweight Creation Model Web 2.0 is too Silicon Valley focused (one commenter added)

Accepting the pragmatic fact that Web 2.0 is the new generation of the Web (the “Furrier definition”), #2 and #7 disappear.#1 and #8 are linked in sort of a virtuous circle. #4 is not an issue, it is good news – we need the next generation of the web to increase the penetration of broadband, as opposed to holding it back – Minitel anyone ? #3 is sort of natural: there are so many new services popping up all over the place that our attention is dispersed and noone service has made it to the … Read more »


My first ZDNet column: Innovation 2.0

Recently, Dan Farber – the Editor in Chief of ZDNet – was kind enough to invite me to contribute to Between the Lines, the excellent ZDNet group blog. My inaugural post is now up: Innovation 2.0: Why Web 2.0 companies might have to flip to avoid being flopped, and I will be back every now and then.

Want the short version on Innovation 2.0 ?

Forget the innovator’s dilemna principle in the Web 2.0 world: established players (Google, Yahoo, Microsoft & al) are bringing in talents by hiring them away or acquiring their companies, and are playing catch up on new features and services at an unprecedented pace. The initial versions of what they produce are not always great and don’t really match startup products or services, but in a relatively short order, they get closer and closer. And since the “elephants in the room” know one thing – scale, they can intercept startups when these start facing scalability issues and … Read more »


More thoughts on Memeorandum 2.0

I posted last night about the new version of Memeorandum being available, and why it looked really great, especially with the new Tech focused content aggregation. However, because my DSL is out of wack, I could not only get minimal access to the Net through my neighbor’s Wifi.

One of the things I missed is Gabe’s mission statement for Memeorandum: in Why does memeorandum exist?, Gabe lists these three objectives.

Recognize the web as editor: There’s this notion that blogs collectively function as news editor. No, not every last blog on Earth. Tapping the thoughts of all of humanity uniformly would predictably lead to trivial, even spammy "news". But today there are rather large communities of knowledgeable, sophisticated commentators, (and yes) even reporters writing on the web, signaling in real time what’s worthy of wider discussion. I want memeorandum to tap this signal. Rapidly uncover new sources: Sometimes breaking news is posted to a blog created just to … Read more »


Data points regarding Google AdSense versus Yahoo! Publisher Network

Search Engine RoundTable points to a thread on WebMasterWorld related to the effectiveness, measured in revenues, of Google AdSense versus Yahoo Publisher Network. Message 9 provides a good summary:

I run Adsense and YPN on the homepage of my main site interchangeably to test which is better (equal pageviews at the end of the day, same weights). Both ad networks are both on target, although Adsense ads show more "less sophisticated" adverts (no brand name, mostly mom and pop operations); while YPN shows brand names. Google’s Adsense gives me double digit CTR, while YPN only gives me 1/10 of Adsense’s CTR. At the end of the day, even if YPN gives me higher earnings per click, Google gives me better revenues. It seems that G’s targeting is designed to show what ads fit the page AND what ads are most likely to get click (probably due to some historical data of my target audience or whatnot). On … Read more »


Categories and Players in Contextual Advertising

As the growing number of Web 2.0 rely on advertising as their main source of revenues, I read with interest a great summary published by SearchViews, on the four types of contextual advertising.

Search-based Contextual: serves ads matching the content of a site/page as precisely as possible.Google AdSense and Yahoo Publisher Network are by far the two largest players, with AskJeeves having recently launched their own network. Channel-Based Contextual: serves ads largely based on the targets/demographics of the channel (site or portion of a site).Value Click is the largest player in the space. Behaviorally-Based Contextual: tracks users across a network of affiliated sites in order to build a profile, that is then used to target the user with relevant ads, as well as generate off-line sales leads.Tacoda and Blue Lithium are mentioned, and I would add Revenue Science. In-Line Advertising: these are the big, annoying, roll-over ads that pop-up if you get too close to them on certain site, … Read more »


Introducing the Glendor Jobs Search Showcase

I have done tens and tens of product launches in my 15+ years in the software industry, but they always look the same: even with a lot of planning, you end up spending the last night polishing the final details, and sending bunch of emails to your poor team members who’d like nothing but relaxing a bit after having been under pressure for a long time. And the excitement of unveiling something that you have been working on for months or years is (thankfully) always there.

It is therefore my great pleasure to announce the official launch of the Glendor job showcase, developed by one of my clients, Glenbrook Networks. Glenbrook was founded in 2001 with the objective to deliver a next generation search technology, one that would enable the extraction of information in a given vertical market with a high degree of precision. The company has developed over the past four years a unique technology platform that automatically … Read more »